[MCN] Watch! "E-cigs and Missoula Kids" on MCAT today

[John Firehammer]

NEWS RELEASE
June 28, 2017



How does Big Tobacco target Missoula kids with e-cigarettes and candy-flavored tobacco products?
Watch MCAT tonight


"E-cigs and Missoula Kids" will air on MCAT channel 189 at 5:30 p.m. today and again at 6 p.m. July 8. Please tune in!

This community health forum was recorded by MCAT on May 17 at Sentinel High School. Speakers include:
  - Amanda Cahill, Montana government relations director, American Heart Association.
  - Kris Minard, Tobacco Use Prevention Education Specialist, Montana Office of Public Instruction.
  - Kathy Rogers, M.D., of Missoula.
  - Nicole Aune, MPH, Program Manager, Montana Tobacco Use Prevention Program, Montana DPHHS.


E-cigarettes are now the most commonly used tobacco product among Montana youth.
  - In 2015, more than half of Montana high schoolers had tried e-cigarettes and 30 percent were regular users.
  - More than 99 percent of e-cigarette vape contains nicotine, which is highly addictive and harmful to developing brains.
  - E-cigarette batteries can explode, causing severe injury and fires.
  - Kids who use e-cigarettes are more likely to use other tobacco products, such as cigarettes.
  - Nine out of 10 smokers begin before age 18.
  - E-cigarettes and flavored tobacco products are heavily marketed in convenience stores, which most kids visit at least twice weekly.

Thank you to MCAT, Missoula's Community Media Resource, for recording this event via its media assistance grant program.

CONTACT:

John Firehammer
Consultant/Montana Tobacco Use Prevention Program
(406) 541-8536
jfirehammer at mrss.com

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